What is licensing ?

Selling reproduction rights for a specific image, on a specific product(s), for a set period and for sale within a given territory. Royalty payments are calculated based on the total (gross) revenues generated by the licensee (manufacturer) for your products.

The methods of payment for art licensing are:

1 – ROYALTY:  This is where the manufacturer pays the artist a royalty percentage of their gross sales.

2 – ROYALTY WITH ADVANCE UP FRONT – Sometimes there will be an advance payable up front, 

which is later deducted from future royalties.

 3 – FLAT FEE – A one-time fee is paid instead of royalties.